One of the most costly mistakes companies make when building their websites is to hire graphic designers who specialize in graphic design. Many print designers believe that if they can learn HTML, they can easily transfer their "vision" of the printed page to a website, giving them a particular advantage in Web design.
What do graphic designers and web designers do?
Designers design web pages, structure them and make them work according to customer specifications. They can use software and programs to integrate media into a web page. They work with the client to come up with concepts on the best way to present the business on the Web.
On the other hand, graphic designers work with customers to offer visual solutions to their business. they are, as web designers, also working with several types of media and white space. In addition, they also offer ideas for the company logo, fonts, fonts, color scheme, and print media layout. Designers also know how to optimize materials to look great on paper when printed.
Print design specialists tend to make a big mistake: using printed layouts and printed marketing strategies to design and market a website.
The fact is that any successful website design requires much more than a print designer who masters HTML. This requires a new thinking paradigm about design itself - what we call "Reaching the Web Design Spirit". Although many examples can be cited, here is a summary of the difference between a graphic designer and a website design specialist. approaches to creating a website.
Print Design Mind makes art the priority. Printing designers tend to equate the value of a site with its stylistic appearance or its many design features (animations, sounds, frames, special plug-ins, etc.). Print designers rely on WYSIWYG programs (such as Front Page) to reproduce the original. print parts on the web as closely as possible. Little attention is paid to hardware and software variations and the limitations of their audience. Visitors, search engines and directories are all supposed to conform to the personal whim of the print designer. The Print Design Mind thinks: "Look how good I am."
The Web Design Mind makes content the priority. The work completes the content and directs the visitor to it, but does not overwhelm it. Effective website design aims to provide people with the information they want in a simple way, instead of trying to distract them with cool effects. Web sites created by Web Design Mind do not rely on any foreign elements (such as special plug-ins) to get the message across. Everything has a practical purpose: to make the visitor work as little as possible to get what he wants. The Web Design Mind says, "Look what I can do for your customers."
For a print designer to realize the web design spirit, he must understand many things that printed design has taught him about how to reach a target audience. We recommend that you first begin training with a professional web designer or at least use a professional web designer to create template pages for your website.
Because deep down, the Web is really not a question of art. Website design is about providing information and making money. All illustrations of a website should be designed to provide information about a product and / or service, and should help visitors to your site find the very information they are looking for as quickly and as easily as possible. The most successful websites may not look as great for an artist's portfolio, but it's not up to a web designer to create a stunning portfolio. It is up to the web designer to create an effective website for your target audience.
Corporate branding is important to stand out from the competition, win more customers and stay in the market for a long time. Hiring a graphic or web designer is one of the ways to help value your business. This article will cover the jobs of graphic designers and what they can do for your business.
Having your own brand identity is important to the success of your business. Whether you want to increase your presence, reminder, and online and offline visibility, having your own trademark will definitely put you in the forefront of your competition. A professional brand image requires more than a little design for the company logo. To help you get the best representation of your company's image, you can hire graphic designers. If you want to strengthen your presence and stand out online, you can also hire web designers.
What do graphic designers and web designers do?
Designers design web pages, structure them and make them work according to customer specifications. They can use software and programs to integrate media into a web page. They work with the client to come up with concepts on the best way to present the business on the Web.
On the other hand, graphic designers work with customers to offer visual solutions to their business. they are, as web designers, also working with several types of media and white space. In addition, they also offer ideas for the company logo, fonts, fonts, color scheme, and print media layout. Designers also know how to optimize materials to look great on paper when printed.
Benefits of hiring web and graphic designers
There are several advantages to engaging graphic designers and web designers. If you hire designers, you will be able to work with qualified people to make your website enjoyable, easy to navigate and contain meaningful content. These features are important to motivate a potential customer to respond to your call to action. Designers will give your business its identity online.
Customers will remember your brand more easily than your competitors.
If you hire graphic designers, you will be able to formulate visual communication materials for clients to do what you want. Designers also offer concepts that best fit your target audience.
Whether your business needs to hire web designers depends primarily on the direction in which you want to steer your business. If you want to have your own identity online, it will be useful to capitalize on the designers. If you want to create advertising and marketing materials for your business, you may need a graphic designer.
If you want to increase your presence on and off the Internet, you can hire web designers and graphic designers. They can work together and exchange ideas so that your business is systematically represented and pictured online and offline.
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